STRATEGIES FOR E-BUSINESS
-
Sold by:
FRIENDSHIP BOOKSHOP -
Get fast delivery on all orders.
-
We give 100% price guarantee on all items and deals.
- View terms & conditions
Sold by:
FRIENDSHIP BOOKSHOPGet fast delivery on all orders.
We give 100% price guarantee on all items and deals.
Ideal for MBA students and upper level undergraduates, this book utilises extensive research, strategic frameworks, a methodological toolset and original real-world case studies to link e-business to overall corporate strategy. It builds awareness and sharpens students' analytical understanding of how companies have developed and implemented electronic and mobile commerce strategies in the real world and the issues and challenges that e-commerce strategies and applications present.By Albrecht Enders , By (author)Tawfik Jelassi